As a part of its CSR program, Hyundai Motor India Ltd (HMIL) launched the 3rd phase of Happy Move – Save Our Heritage campaign. Through this campaign, Hyundai aims to educate and sensitize people about India’s rich heritage and take steps in preserving it. The awareness drive will be held from 10th July to 20th July 2017 at heritage sites such as Humayun Tomb, Qutb Minar, Purana Qila, and Red Fort. 125 Happy Move Global Youth Volunteers will conduct maintenance and preservation activities at the heritage sites. They also plan to educate visitors about the importance of these heritage structures. The volunteers include 100 South Koreans while the rest are from India. Furthermore, the volunteers also plan to conduct a School Contact Programme where they will engage themselves in cleaning and maintenance of the school premises.
Mr. Rakesh Srivastava, Director Sales & Marketing, Hyundai Motor India Ltd. said, “Hyundai is a responsible and caring organisation. Happy Move- Save our Heritage is an unique initiative in association with Archaeological Survey of India. We are thrilled to mobilize an enthusiastic group of Happy Move volunteers from different backgrounds and cultures to jointly work and make this a mass movement towards a common goal of preserving India’s rich cultural heritage. While also raising the awareness level of school students as well as contributing to the welfare and development of school facilities”
Archaeological Survey of India (ASI) official on their association with Hyundai said, “India has an extraordinarily rich and diverse cultural heritage in the form of archaeological sites. It is the responsibility of each one of us to preserve this heritage for the next generations to come as they are both symbols of cultural expressions and evolution. Hyundai’s ‘Happy Move’ is a great initiative that is growing stronger every year. We are happy to support this and look forward to more and more people participating in this movement”.
The Happy Move Global Youth Volunteers are selected by Hyundai Motor Company with a view to create a global community around the principals of sharing. Currently in its 19th edition, the volunteer program has sent over 3,000 volunteers to India till date who have been instrumental in creating a meaningful difference to lives of people in over 65 villages around Chennai. The Happy Move Global Youth Volunteers have helped create sanitation facilities for over 500 families, provided school infrastructure that has helped 180 schools and over 90,000 students.