Renault India, one of the fastest growing automotive brands in India, registered sales growth of 23% in the month of November. The company sold total 9,604 units in November 2016 as against 7,819units in the corresponding month last year. The cumulative sales figure for the period Jan-Nov stands at 1,20,991 units as against 43,555 units in the corresponding period last year, thereby registering a growth of 178%.
Renault India’s Global Car for Conquest, KWID has crossed sales of 1,10,000 units since the start of sales in October 2015. Renault KWID is the biggest ‘Make in India’ story today. KWID strongly resonates with the ideology of the initiative, which advocates making globally competent products for India and the world by co-opting Indian expertise and skill. Staying true to its commitment to keep building on the success of KWID with breakthrough product and technological innovations in this segment, Renault has recently launched the KWID AMT that boasts of the same class leading and segment redefining features that have made KWID a runaway success in India.
Together with a strong product offensive strategy, Renault has exponentially grown its presence in a short span of time in terms of sales and network expansion and aims to increase its reach to 270 outlets by the end of 2016. These efforts are further accentuated by a clear strategy to enhance the customer brand experience, with unique and pioneering customer oriented activities and several innovative marketing initiatives.