Tata Motors has announced special monsoon offers for car buyers across the country, for the entire month of July starting 9th July.
The company has announced special schemes and discounts on the entire model range including the best-selling Tiago and Nexon SUV.
In July 2018, the company is offering first year’s insurance on Tigor, Nano, Hexa, Safari Storme, and Zest models, at Re. 1. Customers can also reap the benefits of consumer discounts, ranging from INR 20000 and INR 30000, on select models.
Additionally, exciting exchange discounts, up to INR 15000, for the prospective car buyers, on the aforementioned cars as well as on all variants of Nexon and Tiago.
Special offers for Gujarat state
On account of the auspicious occasion of Rath Yatra, Tata Motors will be offering customer across Gujarat an additional reason to rejoice, by presenting them with additional consumer discounts and first year insurance at Re. 1 on the Nexon and Tiago variants.
Commenting on the offer roll-out, Mr. S.N Barman, Vice President – Sales, Marketing & Customer Support, Passenger Vehicles Business Unit (PVBU), Tata Motors said,
“Making this monsoon special for our customers, we have rolled out these offers, keeping in mind the dynamic demands of all customers; with the sole purpose of providing them with maximum benefits. We firmly believe that this proposition will provide a huge boost to the buyer morale, thus cultivating for them a strong sense of association with our brand. On the back of the on-going Turnaround strategy, we have made good progress and are entering the consideration sets of the consumers. Our aim is to now fortify our presence by offering efficient after-sales services, reduction in complaints, and meaningful offers that cater to the ever-evolving demands of all consumers.”
The company’s passenger vehicle domestic sales in June 2018 were particularly impressive at 18,213 units: a growth of 63% over last year. Tata Motors placed third overtaking Mahindra by a thin margin.
In the first quarter of FY 19, the PV business recorded a growth of 52%. Coexisting with this growth story, the company’s network has also witnessed a strong growth from 400 to 746 outlets, which is further expected to reach 850 by the end of this year.t
